The evolution of the Alfa Romeo brand
The Museum is located in Arese, a stone's throw from the Milan Expo area, inside the former manufacturing plant of the car manufacturer.
With over 60 models on display, the exhibition shows the evolution of the historic brand from 1910 to date, from four wheels to aviation all the way to boating engines.
Really well cared for and interesting, this museum integrates the exhibition with images, videos and audio that retrace the history of the car manufacturer, creating a place where past and future alternate, discovering areas equipped with 4D projections, virtual reality films, a race track and event space.
Among the unique features one can find here, the Formula 1 pavilion featuring the Portello Racing Team cars and the new exhibition area "Alfa in Divisa" dedicated to the cars supplied to the Italian police.