Overview
Located in the heart of Pescara's Pineta Dannunziana, Palazzo Pomilio is known in the city as the former Aurum, as it was once home to the former distillery producing Aurum liqueur. The building was originally used as a bathing establishment for wealthy families and was known as Kursaal. Built in 1910 with a rectangular floor plan to a design by Antonino Liberi, it was converted into a distillery in the 1920s, based on an idea by Gabriele D'Annunzio. Giovanni Michelucci's project envisaged an extension of the space to a total area of 10,000 square metres. The structure, enriched with a horseshoe-shaped rear corridor with two orders of loggias, was completed ten years later. Visiting it, you will notice the mixture of Art Nouveau and 1930s rationalism.
The distillery fell into disuse with the leaden years and was abandoned for a long time, until 2003 when it was decided to recover and renovate it. Today it houses a museum dedicated to the historical production of the liqueur, which is called 'Aurum - La fabbrica delle idee'. The archive and advertising material of the former factory is instead kept at the State Archives in Pescara. The building is part of the Pineta Dannunziana Nature Reserve, a protected area that we recommend you visit for its rich forest and lake vegetation.
