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Where to shop in Italy? From Via Montenapoleone in Milano to Via Condotti in Rome, unleash your inner fashionista on the streets full of fashion. Made in Italy clothes, shoes, bags and accessories are often precursors to fashion trends, testimony to the deep roots in a history of excellence within the fashion industry. Explore the most fabulous shops allowing yourself to be tempted by both high luxury and also high street items: style is fashion in Italy, but so is economising, so there is something for all budgets.

Discovering Italian fashion streets:
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