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Traditions
05 June 2026 - 07 June 2026

Urbino in Gioco – World Games Day Festival

Urbino in Gioco, the Italian festival for World Games Day, returns to Urbino for its eleventh edition, confirming its status as one of the leading events dedicated to games culture in central Italy. From 5 to 7 June, the city is transformed into an open and inclusive space where play becomes a universal language, capable of engaging people of all ages.

The festival is structured around two complementary themes. On the one hand, there is 'playing games', with a games library offering hundreds of board games, from great classics to new releases, alongside expert-led role-playing sessions, giant outdoor games and activities inspired by tradition, including stilt walking, kite flying and street games. On the other hand, there is a cultural and creative dimension comprising workshops, talks and in-depth sessions dedicated to the world of games, featuring the participation of authors, experts and key figures from the sector.

The theme of the 2026 edition, 'Fare giocare' ('Making people play'), encapsulates this twofold approach: on the one hand, the pleasure of playing together; on the other, discovering the creative processes behind games. Indeed, as part of the festival, you will also find spaces dedicated to experimentation and design, where you can learn about game design and put your skills to the test. With its games library, role-playing games, cultural events and activities held throughout the historic centre, the festival transforms Urbino into a space to experience and share. An experience that combines fun, creativity and discovery, ideal for families, enthusiasts and the curious.  

USEFUL INFORMATION: Event held across various locations between the Albornoz Fortress and the historic centre. There will be areas dedicated to board games, role-playing games, giant games, traditional activities and cultural events. A food area offering typical local products will be available. We recommend consulting the official website for details on activities and opening hours.

Hours

From 5 June to 7 June 2026

Urbino

61029 Urbino, Province of Pesaro and Urbino, Italy

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